Vinted, Europe’s leading second-hand marketplace, is stepping into a new chapter with the launch of Vinted Ventures: a dedicated investment arm focused entirely on re-commerce innovation. With €10 million set aside to fuel the next generation of startups, Vinted is doubling down on its mission to make second-hand the first choice for consumers worldwide.

Image source: Vinted

The vision:

Since 2008, Vinted has changed the buying patterns of millions of people across Europe and North America. Now, it's using its scale and success to give back to the ecosystem. Vinted Ventures will back Series A and Series C startups that are redesigning re-commerce from second-hand marketplaces to repair services and green logistics.

With investments ranging from €500,000 to €10 million, Vinted is looking for innovative founders with data-driven ideas that can transform how we think about consumption and ownership.

Why Re-commerce Matters:

Re-commerce is the buying and selling of second-hand goods, and is becoming a powerful movement towards a more sustainable, circular economy. By supporting startups that extend the lifecycle of products, promote reuse, and streamline green logistics, Vinted Ventures aims to drive lasting change in consumer habits.

"The re-commerce space has enormous potential. We're excited to invest and grow startups that will ultimately benefit the wider market,"— Vinted CEO Thomas Plantenga.

Image source: EMERCE

How Vinted Ventures will support startups

Vinted Ventures isn't just offering capital. Portfolio companies will also gain access to Vinted's expert advisory network, providing hands-on support to help navigate the challenges of scaling up.

"Through Vinted Ventures, we're supporting ambitious founders solving real problems— and helping define the next frontier of how people buy, sell, and value what they own."— Milda Jasaité, Vinted Senior Director of Corporate Development.

With a history of scaling a financially successful and impactful company, Vinted is uniquely positioned to shape the future of re-commerce. The launch of Vinted Ventures signals a strong commitment to empowering startups that will change how we consume, reuse, and value goods.

If you're passionate about building the future of second-hand, Vinted Ventures might just be the perfect partner.

Discover more about Vinted and the future of re-commerce on Reflawn's news page.