A Revolutionary Step in Sustainable Footwear
Sustainable footwear brand Allbirds has taken a bold leap forward with the launch of M0.0NSHOT Zero, the first-ever sneaker with a 0.0 kg CO₂e carbon footprint—achieved without carbon offsets.
Built With Regenerative Wool for a Carbon-Negative Future
The journey to zero started with regenerative merino wool, sourced from Lake Hawea Station in New Zealand. This pioneering farm produces premium wool and sequesters more carbon than it emits through reforestation, biodiversity initiatives, and sustainable grazing practices.
Minimalist Design, Maximum Impact
M0.0NSHOT Zero embodies Allbirds’ design philosophy, where less is more. By wrapping the shoe entirely in carbon-negative wool, the brand counteracts emissions from typically carbon-intensive shoe components. The SuperLight midsole foam, crafted from 70% bio-based, sugarcane-derived green EVA, further reduces petroleum-based materials while ensuring ultimate comfort.
A Limited-Edition Historic Release
With only 500 pairs produced, M0.0NSHOT Zero is a rare and groundbreaking achievement in sustainable fashion. Each pair is uniquely numbered to mark this milestone in carbon accountability.
Where to Find M0.0NSHOT Zero?
This exclusive release will be available in select Allbirds stores worldwide:
New York (SoHo) & London (Covent Garden, Selfridges) – February 6, 2025
Dubai (Dubai Mall) – February 7, 2025
Seoul (Parnas Mall) – April 1, 2025
Tokyo (Marunouchi) – Spring 2025
M0.0NSHOT Zero isn’t just a shoe—it’s a proof of concept for the future of sustainable fashion. As Allbirds pushes the boundaries of innovation, this landmark sneaker sets a new standard for net-zero design—one step at a time.
Frequently Asked Questions (FAQ)
What is the M0.0NSHOT Zero Collection?
M0.0NSHOT Zero Collection by Allbirds features the world's first net-zero carbon shoe, achieving a carbon footprint of 0.0kg CO₂e without relying on carbon offsets. This milestone was accomplished through the innovative use of carbon-negative materials and sustainable design practices.
How did Allbirds achieve a net-zero carbon footprint for the M0.0NSHOT Shoe?
Allbirds achieved net-zero carbon emissions by utilizing carbon-negative materials such as regenerative merino wool from Lake Hawea Station in New Zealand and a sugarcane-derived SuperLight Foam midsole. Additionally, the company employed carbon-conscious transportation methods, including biofuel-powered ocean shipping and electric trucking from port to warehouse.
When will the M0.0NSHOT Zero Collection be available for purchase?
The M0.0NSHOT Zero Collection is scheduled to be available starting in the spring of 2025. Allbirds unveiled the design on June 27, 2023, at the Global Fashion Summit in Copenhagen and plans to release the collection commercially in 2025.
