Must watch: Buy Now! The Shopping Conspiracy

Netflix is releasing a new documentary on the 20th of November about the driving factors behind the toxic consumerist society we're all part of. The documentary, called Buy Now! The Shopping Conspiracy is an essential viewing for anyone who wants to understand the relentless consumerism shaping modern life. This eye-opening documentary pulls back the curtain on powerful marketing strategies that keep us buying. It reveals how top brands covertly influence purchasing decisions, creating a need for new items that never fully satisfies. The film, dropping November 20th on Netflix, brings insider stories to light, exposing psychological tricks that foster a never-ending “buy now” mentality, resulting in overconsumption and waste.

Through interviews with insiders such as Eric Liedtke (ex-adidas) and others, the film explores the psychological tricks used to foster an endless “buy now” mentality, resulting in overconsumption and waste. With environmental and personal costs mounting, the documentary gives a sobering perspective on how deeply brands embed themselves in our lives—and the changes needed to reclaim conscious consumption.

Whether you're a savvy shopper or a sustainability advocate, Buy Now! The Shopping Conspiracy will challenge how you think about what’s in your cart. View the trailer below.